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	<title>Risk the Reward &#187; blog</title>
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		<title>Social Media: A new language for small business</title>
		<link>http://www.riskthereward.com/archives/393</link>
		<comments>http://www.riskthereward.com/archives/393#comments</comments>
		<pubDate>Fri, 15 May 2009 13:52:20 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Risk The Blog]]></category>
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		<category><![CDATA[business]]></category>
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		<category><![CDATA[social media]]></category>
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		<category><![CDATA[You Tube]]></category>

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		<description><![CDATA[

 
There is a new language being created right under my nose. It’s the language of Twitter, linkedin, ustream, BTR and a bunch of others. It’s taken me years to adequately speak the language of Facebook and Myspace, but now
 people are becoming more and more familiar with new ways to communicate, share information and broadcast. At [...]]]></description>
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<p class="MsoNormal"><span style="font-size: small;"><img class="alignleft size-medium wp-image-350" title="risk-the-blog" src="http://www.riskthereward.com/wp-content/uploads/2009/05/risk-the-blog-300x199.jpg" alt="risk-the-blog" width="151" height="100" /></span></p>
<p class="MsoNormal"> </p>
<p class="MsoNormal"><span style="font-size: small;"><span style="font-family: arial, helvetica, sans-serif;">T</span></span><span style="font-size: small;"><span style="font-family: arial, helvetica, sans-serif;">here is a new language being created right under my nose. It’s the language of Twitter, linkedin, ustream, BTR and a bunch of others. It’s taken me years to adequately speak the language of Facebook and Myspace, but now</span></span></p>
<p class="MsoNormal"><span style="font-size: small;"><span style="font-family: arial, helvetica, sans-serif;"><span id="more-393"></span><span style="font-family: arial, helvetica, sans-serif;"> people are becoming more and more familiar with new ways to communicate, share information and broadcast. At first, I tried to hide from this new reality, assuming fads will fade.</span></span></span><span style="font-size: small;"><span style="font-size: small;"><span style="font-family: arial, helvetica, sans-serif;">  </span></span></span><span style="font-size: small;"><span style="font-size: small;"><span style="font-family: arial, helvetica, sans-serif;">But now, getting involved in web-communities seems to be the ONLY way to be relevant now and especially in the future. To the entrepreneurial community, this means opportunity…and a learning experience. </span></span></span></p>
<p class="MsoNormal"><span style="font-size: small;"><span style="font-size: small;"><span style="font-family: arial, helvetica, sans-serif;"> <img class="alignright size-thumbnail wp-image-404" title="youtube_logo" src="http://www.riskthereward.com/wp-content/uploads/2009/05/youtube_logo-150x150.jpg" alt="youtube_logo" width="150" height="150" /><br />
 </span></span></span></p>
<p class="MsoNormal"><span style="font-size: small;"><span style="font-size: small;"><span style="font-family: arial, helvetica, sans-serif;">If you are becoming interested in online communities (social networks) but don’t know where to start, I suggest you start with You Tube. </span></span></span><a href="http://smallbiztrends.com/2009/05/5-reasons-youtube-social-marketing-strategy.html" target="_blank"><span style="font-size: small;"><span style="font-size: small;"><span style="font-family: arial, helvetica, sans-serif;">Here is a blog I cam across that explains the benefits of You Tube and how to get started</span></span></span></a><span style="font-size: small;"><span style="font-size: small;"><span style="font-family: arial, helvetica, sans-serif;">. Read it. </span></span></span><span style="font-size: small;"><span style="font-size: small;"><span style="font-family: arial, helvetica, sans-serif;"> </span></span></span><span style="font-size: small;"><span style="font-size: small;"><span style="font-family: arial, helvetica, sans-serif;">Don’t worry, the blog is very easy to understand (and short). You Tube is very easy to use software that can really boost your visibility and interactivity. Did I mention…IT’S FREE. Free is good. Free is always good. </span></span></span></p>
<p class="MsoNormal" style="text-align: left;"><span style="font-size: small;"><span style="font-size: small;"><span style="font-family: arial, helvetica, sans-serif;"> </span></span></span></p>
<p class="MsoNormal" style="text-align: left;"><span style="font-size: small;"><span style="font-size: small;"><span style="font-family: arial, helvetica, sans-serif;">But even free stuff can seem intimidating. </span></span></span></p>
<p class="MsoNormal"><span style="font-size: small;"><span style="font-size: small;"><span style="font-family: arial, helvetica, sans-serif;"> </span></span></span></p>
<p class="MsoNormal"><span style="font-size: small;"><span style="font-size: small;"><span style="font-family: arial, helvetica, sans-serif;">So, first spend an hour getting to know the service. Then, experiment. You don’t need a video to get started! Just try and fail (that’s how most people learn). After a while, you will see that it really isn’t all that difficult and after that, you will be able to say to a customer, “Type is (your business name) n You Tube to watch our latest project.” How cool will that be! </span></span></span></p>
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